PURPOSE

Are you offering products or services? Are you trying to raise money? Would you like to gain new followers or subscribers? Understanding the purpose of your website allows me curate a design that caters to the specific goals you have in mind.

AUDIENCE

Who are the people you really want to reach with your site? Identifying your target users will help us discover how we can make your products, services, or mission accessible to the audience you have in mind.

BRAND

Let’s design a simple, yet memorable and eye-catching logo that accurately reflects you, your art, your music, your craft, your company, or your organization. I’ll incorporate symbols and colors that best reflects the identity of you or your project.

PERSONALITY

How does interacting with your website affect the way people perceive your brand? Does it feel warm and welcoming? Artistic and professional? Serious but motivating?

FORMAT

The ideal layout and organization of your website’s content is based on what features you’d like to highlight from most to least. Different visual elements will be concentrated based on how you’d like your target users to experience navigating your website.